The Work Speaks
For Itself
From viral content to keynote stages and industry workshops, this is aviation strategy turned into measurable impact.
Trusted By Industry Leaders
Brands we've worked with
Content Case Studies
Campaigns that moved the needle on brand awareness, recruitment and engagement across the world's leading aviation organisations.
Brand Awareness
British Airways
The Most Viewed BA Reel, Ever
Till this day, this video is the most viewed video across the entire British Airways Instagram channel
Informative Sustainability Message
The video brings to life how BA operates on the ground and how it makes its operations more sustainable
7 Million Views And Counting
This video went viral across platforms, both on Instagram and on TikTok
Brand Awareness
British Airways
The Most Viewed BA Reel, Ever
Till this day, this video is the most viewed video across the entire British Airways Instagram channel
Informative Sustainability Message
The video brings to life how BA operates on the ground and how it makes its operations more sustainable
7 Million Views And Counting
This video went viral across platforms, both on Instagram and on TikTok
Brand Awareness & Recruitment
dnata | Emirates Group
Over 6 Million Organic Views
A series of videos that brought to life the roles across dnata in a fun and engaging way
Thousands Of Applications For Roles
These videos resulted in thousands of informed applications for roles across the dnata portfolio
Brand Awareness Like Never Before
Colleagues continuously reported how impactful the videos were in demystifying what dnata does
Brand Awareness & Recruitment
dnata | Emirates Group
Over 6 Million Organic Views
A series of videos that brought to life the roles across dnata in a fun and engaging way
Thousands Of Applications For Roles
These videos resulted in thousands of informed applications for roles across the dnata portfolio
Brand Awareness Like Never Before
Colleagues continuously reported how impactful the videos were in demystifying what dnata does
Brand Awareness — SAF Flight
Virgin Atlantic
Most Liked Across The Campaign
The videos explained and brought to life the importance of SAF and what Virgin was attempting to do
Most Commented Video Across The Campaign
The comments section was filled with engagement and people curious to learn more about a sustainable future for aviation
Senior Social Media Manager At Virgin Said:
Mo is a dream to work with. If you're considering it, I can't recommend him highly enough.
Brand Awareness — SAF Flight
Virgin Atlantic
Most Liked Across The Campaign
The videos explained and brought to life the importance of SAF and what Virgin was attempting to do
Most Commented Video Across The Campaign
The comments section was filled with engagement and people curious to learn more about a sustainable future for aviation
Senior Social Media Manager At Virgin Said:
Mo is a dream to work with. If you're considering it, I can't recommend him highly enough.
Brand Awareness
Dubai Airports DXB
Over 6 Million Organic Views
A short that brought to life how rubber is removed from tarmac in a fun and engaging way
The Most Viewed DXB Reel Ever
This video is the most viewed and engaged with video across Dubai Airports channel EVER
Education First Videos Always Win
A perfect example of a video that not only entertains but adds value by weaving in education to spark the viewer's interest
Brand Awareness
Dubai Airports DXB
Over 6 Million Organic Views
A short that brought to life how rubber is removed from tarmac in a fun and engaging way
The Most Viewed DXB Reel Ever
This video is the most viewed and engaged with video across Dubai Airports channel EVER
Education First Videos Always Win
A perfect example of a video that not only entertains but adds value by weaving in education to spark the viewer's interest
Recruitment Collaboration
British Airways
Drove 48% Of All Applications
3 million views later, the video collaborations with British Airways are the highest viewed videos across the BA social channels
More Women And Diverse Candidates
A higher percentage of these candidates made it through to final stage interviews and were eventually hired
Won A National Award
This project was awarded Video Campaign of the Year 2024 at a national recruitment awards
Recruitment Collaboration
British Airways
Drove 48% Of All Applications
3 million views later, the video collaborations with British Airways are the highest viewed videos across the BA social channels
More Women And Diverse Candidates
A higher percentage of these candidates made it through to final stage interviews and were eventually hired
Won A National Award
This project was awarded Video Campaign of the Year 2024 at a national recruitment awards
Brand Awareness & Registration
General Civil Aviation Authority
1 Million Organic Views
A single short-form video designed to drive action, organically reaching over one million people across social platforms
17,000 Registrations Generated
The campaign overwhelmed the event registration portal, delivering almost 17,000 applications for the aviation careers fair
Highest Engagement GCAA Has Ever Seen
This became the most engaged piece of content associated with a GCAA campaign, setting a new internal benchmark
Brand Awareness & Registration
General Civil Aviation Authority
1 Million Organic Views
A single short-form video designed to drive action, organically reaching over one million people across social platforms
17,000 Registrations Generated
The campaign overwhelmed the event registration portal, delivering almost 17,000 applications for the aviation careers fair
Highest Engagement GCAA Has Ever Seen
This became the most engaged piece of content associated with a GCAA campaign, setting a new internal benchmark
Business To Business Marketing
MALMS
520,000 Views And Viral Reach
Videos about MALMS products went viral across the internet with hundreds of comments from curious people online
A Message From Istanbul Airport
A viewer at Istanbul Airport reached out asking detailed questions about the equipment after watching the video
6 Months Later, IST Purchased The Asset
Istanbul Airport purchased their first asset from MALMS — a real-world demonstration of the power of short-form content
Business To Business Marketing
MALMS
520,000 Views And Viral Reach
Videos about MALMS products went viral across the internet with hundreds of comments from curious people online
A Message From Istanbul Airport
A viewer at Istanbul Airport reached out asking detailed questions about the equipment after watching the video
6 Months Later, IST Purchased The Asset
Istanbul Airport purchased their first asset from MALMS — a real-world demonstration of the power of short-form content
"Mo is a dream to work with. If you're considering it, I can't recommend him highly enough." — Senior Social Media Manager, Virgin Atlantic
"An inspiring and vibrant session which captivated the audience." — IATA World Sustainability Symposium
"His keynote challenged our audience to think differently." — Airbus UK
"Mo brought fresh energy to the stage and tackled aviation talent with clarity and impact." — ICAO
"The videos resulted in thousands of informed applications for roles." — dnata, Emirates Group
"This became the most engaged piece of content associated with a GCAA campaign." — GCAA
"Mo is a dream to work with. If you're considering it, I can't recommend him highly enough." — Senior Social Media Manager, Virgin Atlantic
"An inspiring and vibrant session which captivated the audience." — IATA World Sustainability Symposium
"His keynote challenged our audience to think differently." — Airbus UK
"Mo brought fresh energy to the stage and tackled aviation talent with clarity and impact." — ICAO
"The videos resulted in thousands of informed applications for roles." — dnata, Emirates Group
"This became the most engaged piece of content associated with a GCAA campaign." — GCAA
Speaking Case Studies
From global aviation conferences to corporate keynotes — Mo T has taken the stage at the world's most prestigious aviation events.
IATA
WSOC — MARRAKECH
"An inspiring and vibrant session which captivated the audience. His likeable character and enthusiasm was a hugely welcome addition to the conference!"
IATA
AIRLINES UK — WESTMINSTER
"We had a huge number of positive comments about how informative and interesting you made the topic; the ideas and thought-provoking content will help shape future thinking with many senior representatives from the industry and government present."
ICAO
THE GISS — ABU DHABI
"A powerful and engaging session that left our audience inspired and informed. Mohammad brought fresh energy to the stage and tackled the topic of aviation talent with clarity, insight, and impact. It sparked real conversations that are still ongoing."
AIRBUS
COLLIDER TALK — UK
"His keynote challenged our audience of engineers to think differently about how we communicate with our suppliers, partners and future workforce. If you are considering Mo for a keynote or workshop, don't think twice!"
Workshop Case Studies
Hands-on masterclasses that empower professionals to tell their story and build their presence online.
Social Media Masterclass
This Is Engineering — Royal Academy of Engineering
Training the brightest engineers in the UK on how to create content to bring their world to life.
Viral Results Within Days
Multiple participants had viral videos across their channels within days of taking part in the masterclass
Empowering Engineers To Create
The workshop equipped some of the UK's brightest engineering minds with practical skills to create compelling content and bring their world to life online
Backed By The Royal Academy Of Engineering
Delivered in partnership with the 'This Is Engineering' campaign run by the Royal Academy of Engineering — one of the most respected institutions in UK engineering
![[PHONE: PARTICIPANT-VIRAL-1]](/nimbus-static/assets/participant-viral-1-CUDxQr7l.jpg)
![[PHONE: PARTICIPANT-VIRAL-2]](/nimbus-static/assets/participant-viral-2-CT0ISW_9.jpg)
People Don't Remember What You Told Them. They Remember How You Made Them Feel.
— Mohammad Taher, The Airport Guy
